Don’t look now, but one of the country’s fastest-growing beauty and wellness companies will be holding its biggest event this year at SM Fairview in Novaliches. Dubbed “Transformations,” the week-long event (October 12 to 17) is what can only be described as Cosmo Skin’s and event partner Watsons’ annual beauty palooza. It will showcase not only beauty solutions and ideas to the edification of the public, but will also focus on health and achieving a buff and fit body in keeping with Cosmo Skin’s mission of empowering people to achieve a healthy lifestyle. It will also have a special program on October 14 at SM Fairview’s Upper Ground Floor that will bring together all of the company’s celebrity endorsers.
“We want the public to get the total package for the Transformations event, as we really want them to literally transform into better and healthier versions of themselves after attending it,” says Cosmo Skin and Bargn Farmaceutici Philippines Company (BFPC) director and co-founder, Nino Bautista.
Cosmo Skin’s top endorsers will be present to offer the public an exciting series of beauty and wellness talks that will focus on skincare, health ingestives, fitness and exercise. Among those who will be there are Bb. Pilipinas Universe and Wowowie co-host Ariela Arrida for Cosmo Skin GSE, Mr. World Philippines Sam Adjani for Cosmo Body, actress and renowned beauty Ruffa Gutierrez for Cosmo Skin and actor and sports enthusiast Gerald Anderson for Cosmo Cee.
“Transformations is also an event where people can actually start improving themselves literally upon stepping inside the mall,” notes John Gatus, director and co-founder of BFPC. “Unlike our previous mall events, we will have two areas dedicated to selling our products. The first and much bigger area will be located at the lower ground floor atrium; and on October 14, a special beauty activation area near the event stage will be set up where additional product booths will be located
But there’s more for the public to experience.
“Of course, since the Transformations event is part of our ongoing advocacy of improving the health of people, BFPC will be offering substantial and exclusive promos to the public,” says Nino Bautista. “We have the exclusive Buy 2 Take 1 promo wherein you can buy two products and you will be given the opportunity to get another product free. They can also expect gifts when they purchase our Cosmo Skin Premium Collagen Drink. Just ask our beauty advisers about them to maximize your Transformations experience.”
Those who seek other fulfilling activities in the event are likewise in luck as there is a photobooth and beauty station where they could take their photos and ask for beauty advice from Cosmo Skin personnel respectively.
“This is our biggest year-end event,” adds John Gatus, noting that the next big event will be in 2018. “As such, we encourage people to take advantage of this opportunity as the exclusive promotions and the chance to see our endorsers up close and personal is an experience worthy of Transformations.”